GNC

GNC was going through a brand update in 2020 and wanted all of their mobile and display banners to align with the print and email collateral they were creating. I worked alongside GNC's internal brand team to develop these dynamic lifestyle and multiproduct wireframes. The lifestyle wireframe incorporates custom logic that automatically resizes the wedge shape depending on the amount of copy served in each ad. This all happens in real time when the ads are rendered and delivered to each individual.


13 sizes